Melon Corporate Blog

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Effective Website Implementation vs Website Use

Kevin Garber (General Manager) - Jun 30, 2008

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Mind The GapI recently met with a client and together we reviewed their email newsletter campaign initiatives.

The client is a leading firm in their industry.

The discussion progressed to websites and their use in customer acquisition, up selling and retention.

The conversation went something like this:

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Michael Yardney talks with Kevin about his Property Update e-newsletter

Dain Saxon (Digital Producer) - Jun 27, 2008

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In this interview Michael Yardney from Metropole talks with Kevin about marketing his fortnightly newsletter - Property Update.


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Hip Hop & SEO - An Unlikely Marriage

Kevin Garber (General Manager) - Jun 23, 2008

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This video teaches us 2 things:



  1. All the fundamentals of SEO.

  2. How much easier it is to learn when material is presented in an interesting manner.




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Melon Media is a specialist email marketing provider and digital agency based in Sydney Australia that assists organisations with their email marketing campaigns and website requirements. Melon Media offers full outsourced email marketing services including campaign consulting, concept, design and implementation as well as the provision of high quality hosted solutions enabling clients to self manage their own email broadcast campaigns.