Melon Corporate Blog

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Bridge The Gap - A 6 Point Checklist for Effective Website Implementation

Kevin Garber (General Manager) - Jul 31, 2008

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Melon MediaIn the previous edition of our newsletter I explored the issue relating to ”Minding The Gap” - the important task of determining whether there is a misalignment between your organisation’s online strategy and its broader strategy. 

I noted that increasingly any organisation’s target market has high expectations of their online experience - an expectation that many organisations are falling short of.

In this article I want to provide you with a practical six point checklist that will assist in reviewing your online strategy and help you to “bridge the gap”.

Whilst every organisation is different and has its own unique requirements - there are some fundamental online elements that all organisations should consider.


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Wikis in Plain English

Kevin Garber (General Manager) - Jul 31, 2008

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A brilliant video explaining how wikis work.

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SEO Basics - Melon Interview with David Klein from OrangLine - Part 2 of 3

Kevin Garber (General Manager) - Jul 31, 2008

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Part II of our interview with SEO Expert Dave Klein from OrangeLine.

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Melon Media is a specialist email marketing provider and digital agency based in Sydney Australia that assists organisations with their email marketing campaigns and website requirements. Melon Media offers full outsourced email marketing services including campaign consulting, concept, design and implementation as well as the provision of high quality hosted solutions enabling clients to self manage their own email broadcast campaigns.